FASHION HISTORY × CREATIVE RESEARCH

Casual Decadence: Why I Keep Returning to the 1920s & 30s

"When jersey entered the wardrobe in the 1920s and 30s, it did more than introduce a new fabric - it introduced a new attitude."

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I am endlessly inspired by the moment fashion began to soften.

Silhouettes became fluid. Dressing became more instinctive. Movement, comfort, and confidence started to shape style in a completely new way.

But what I love most about this era is its fearless contrast. Casual knits worn with glamorous furs. Simple daywear elevated with veils. Effortless dressing paired with pure theatre, sometimes even a pet leopard on a leash. It feels almost surreal today.

Perhaps that is why I keep returning to these moments - studying them, reinterpreting them, and recently even bringing archival 1920s–30s imagery to life through AI as a small creative experiment in translating historical atmosphere into the present.

For me, true style lives in that tension. Dressing up a pair of jeans. Dressing down a (today, faux) fur. Allowing ease and decadence to exist in the same look — and in the same woman. Because style should feel magical, personal and a little bit unexpected.

Where do you find your own balance between comfort and glamour?